Friday JohnKu – AKA – TGIF – Fri-Yay/Good News

Today’s Good News story comes from Yahoo News. Thanks to Noelle Granger for sending it to me.

Companies announce game-changing plan to harvest drinking water from the ocean floor — here’s how it works

by Yei Ling Ma

Three companies are leveraging modern technology to reshape the future of commercial desalination, making the process cleaner, smarter, and more cost-effective, the Wall Street Journal reported.

Safe drinking water helps prevent the transmission of preventable diseases like “cholera, diarrhoea, dysentery, hepatitis A, typhoid, and polio,” per the World Health Organization.  Yet, more than four billion people in 135 low- and middle-income countries worldwide lack that, according to a 2024 study published in the journal Science.

Access to fresh drinking water is shrinking as global water usage increases, driven by industries like agriculture and new technology like artificial intelligence.

Desalination appears to be the most logical solution since 97% of the Earth’s water is found in the ocean.

However, traditional commercial desalination methods like thermal desalination and reverse osmosis are highly energy-intensive and expensive.

Seawater reverse osmosis requires significant energy to pressurize water that passes through a semi-permeable membrane. This membrane filters out salt and impurities, allowing only water molecules to pass through. This process creates a concentrated brine byproduct that can harm aquatic life when deposited back into the ocean.

Thermal desalination leverages heat energy to remove salt from the water. The process involves heating the water to produce steam, which naturally separates from the salt and minerals, and turns back into fresh water when the steam has cooled. Thermal desalination also requires a lot of energy to heat water at scale.

Dirty fossil fuels power these methods, and they remain expensive compared to alternative methods of harvesting freshwater.

Flocean, Waterise, and OceanWell are three water desalination companies that are thinking outside the box.

Instead of wasting energy to pressurize the water to pass through filter membranes, could the desalination process harness the ocean’s natural water pressure to do the same thing?

By using deep-sea technology, including deep-sea robots and undersea power cables, and submerging the filter membrane to a depth of at least 400 meters, or 1312 feet, the water pressure at that depth will naturally flow through the desalination membrane. According to The Wall Street Journal, this deep-water desalination process can save up to 40% on energy usage.

In addition to the benefits of working at that depth, the harmful brine byproduct the process creates can be dispersed quickly back into the ocean, minimizing harm to aquatic life.

Flocean and Waterise have established their pilot desalination plants off the coast of Norway, and OceanWell has built its plant at a reservoir in California’s Las Virgenes Municipal Water District, per the Wall Street Journal.

These companies are seeking government contracts that will help further develop and make more accessible this cleaner, desalination process.

Currently, Flocean is supplying ultra-pure water to a local Norwegian company to make premium-craft cocktail ice. The company also has a contract with Mongstad, an oil refinery facility, to produce approximately 264,000 gallons of desalinated water per day, expected to be launched by the second half of 2026.

Waterise has entered a contract with Jordan Phosphates Mines, a mining company based in Jordan, agreeing to supply 6.6 million gallons of desalinated water per day from the Gulf of Aqaba, south of Jordan.

Most commenters seemed intrigued and hopeful about this new desalination process. However, others questioned the logistics behind the process.

“But they still need to pump that fresh water from the depths to wherever it’s going on land so it’s hard to see where significant energy savings comes from,” one commenter pointed out.

The good news in this story is that companies are exploring various alternatives to traditional desalination techniques. Today’s JohnKu discusses various approaches to problem-solving. I hope you have a peaceful weekend.

Outside the Box by John W. Howell © 2025

Conformity can,

Hamper the quest for knowledge. . .

Knowledge solves problems.

56 comments

  1. OIKOS™- Art, Books & more's avatar

    Interesting and great news, John! Good to read there´s something going on, not only discussions on wars and how one can build better tanks and sustainable drones. Best wishes, Michael

    Liked by 1 person

    1. John W. Howell's avatar

      Thank you, Michael. I agree with you.

      Like

  2. GP's avatar

    Those last 3 lines sum up the answer. I’m glad their process is working. Every little bit helps!

    Liked by 1 person

    1. John W. Howell's avatar

      I agree, GP. Thanks. 😊

      Liked by 1 person

  3. Liz Gauffreau's avatar

    If places that don’t have a clean water supply for people could be served by a cost-effective desalination process, that would be a very good thing!

    Liked by 1 person

    1. John W. Howell's avatar

      I agree, Liz. 😀

      Liked by 1 person

  4. coldhandboyack's avatar

    When we try we learn and evolve. I’m so glad people are still experimenting. We don’t hear enough about these things. I’m glad your Friday theme is going strong.

    Liked by 1 person

    1. John W. Howell's avatar

      Thank you, Craig. I love to find stories like this

      Liked by 1 person

  5. equipsblog's avatar

    Great share, John

    Liked by 1 person

  6. T. W. Dittmer's avatar

    It’s good that the method uses less energy and the brine can be dispersed better.

    Liked by 1 person

    1. John W. Howell's avatar

      I liked that part too, Tim. 😊

      Liked by 1 person

  7. noelleg44's avatar

    I hope the product is better than the water generated on the Outer Banks, which tastes terrible and makes awful coffee. We brought bottled water when we went there on vacation. But nevertheless it IS desalinated water, much needed.

    Liked by 1 person

  8. robbiesinspiration's avatar

    I researched the ‘cost’ of water desalination when I went to Dubai, a garden city in a desert. I’m pleased to see better options being considered for the future.

    Liked by 1 person

    1. John W. Howell's avatar

      I agree, Robbie.

      Liked by 1 person

  9. Annette Rochelle Aben's avatar

    I love hearing about brilliant discoveries, ingenious ideas, and remarkable solutions! Thank you so much.

    Liked by 1 person

    1. John W. Howell's avatar

      I do, too, Annette.

      Liked by 1 person

  10. Esther Chilton's avatar

    It’s so good to hear positive news like this with so much depressing news stories. Thanks, John.

    Liked by 1 person

    1. John W. Howell's avatar

      I agree, Esther.

      Liked by 1 person

  11. Charles Yallowitz's avatar

    Sounds great. Though I noticed the reduction in clean drinking water is caused by certain industries like A.I. Maybe this should be done in conjunction with finding ways for them to reduce usage.

    Liked by 1 person

    1. John W. Howell's avatar

      Bitcoin is a big user as well.

      Like

  12. Jennie's avatar

    Perfect JohnKu to the challenge.

    Liked by 1 person

  13. Michele Lee's avatar

    Your haiku sums it up perfectly and “minimizing harm to aquatic life” would be a great blessing. Thank you for sharing, John and a wonderful weekend to you.

    Liked by 1 person

    1. John W. Howell's avatar

      Thanks, Michele. 😊

      Liked by 1 person

      1. Michele Lee's avatar

        You’re welcome and thanks again for bringing good news to us! 👏🏻

        Liked by 1 person

  14. circadianreflections's avatar

    I hope they are successful and get to everyone who needs it.

    Liked by 1 person

    1. John W. Howell's avatar

      I do too, Deborah.

      Like

  15. The Coastal Crone's avatar

    I missed a piece on NPR about this. Thanks for sharing details. City of CC is still debating desalination here with many against it but we are still in water restrictions. Perhaps heeding your JohnKu would help. Cheers for the weekend!

    Liked by 1 person

    1. John W. Howell's avatar

      Thank you, Jo.

      Like

  16. Dawn Pisturino's avatar

    Our oceans will become more unbalanced as a result.

    Liked by 1 person

    1. John W. Howell's avatar

      That is a danger if the salt is not released properly.

      Like

  17. thomasstigwikman's avatar

    Desalination is going to become increasingly important so it is great that alternative ways of doing it are explored. I hope they are successful.

    Liked by 1 person

    1. John W. Howell's avatar

      I do too, Thomas

      Liked by 1 person

  18. Sorryless's avatar

    I think when it comes to culling natural resources for whatever it might be, nature’s playbook usually works best. The simplest path is oftentimes the most prudent.

    Liked by 1 person

    1. John W. Howell's avatar

      I agree. Maybe this system will work better.

      Liked by 1 person

      1. Sorryless's avatar

        I hope so.

        Like

        1. John W. Howell's avatar

          😊Sent from my iPhone

          Liked by 1 person

  19. Tails Around the Ranch's avatar

    I totally love it when companies think outside the box especially when it comes to environmental issues. I hope those companies have great success. I had to smile at the thought of all those premium craft cocktail ice being created…if we continue on ignoring human’s role in climate change we’re definitely gonna need it! Thanks for the good news story, John.

    Liked by 1 person

    1. John W. Howell's avatar

      I had to laugh at the need to ice. I wonder if there is a way to get a cube to live in. I realize it won’t be long before it melts, but in the meantime…😊

      Liked by 1 person

      1. Tails Around the Ranch's avatar

        No kidding…a much better anticipation than waiting for Heinz Ketchup. Cheers.

        Liked by 1 person

        1. John W. Howell's avatar

          Cheers back, Monika.

          Liked by 1 person

  20. Lauren Scott, Author's avatar

    Thanks for sharing this news, John, and your last line is a perfect conclusion.

    Liked by 1 person

    1. John W. Howell's avatar

      Thank you, Lauren.

      Like

  21. Resa's avatar

    Yes, lack of water is a massive issue. Of course these new desalination techniques are wonderfully outside of the box, and saving some energy. So…yay.

    Energy, however, remains an underlying problem; its creation and use in an overpopulated world, causes climate change.

    So, root causes: overpopulation, pathetic- rip off governments, the greedy 1%, lack of education, human laziness, corporation bottom lines, varying socio-political beliefs and uncontrolled industrial/tech advancements continue to challenge our ability to allow healthy lives for all humans and animals. We need to deal with these issues.

    Knowledge, as stated in your JohnKu is a key to thinking inside, outside or even around the box. Perhaps moving to a circle is also a possibility.

    📦X

    Liked by 1 person

    1. John W. Howell's avatar

      I agree with your assessment. That’s why I think China, India, and Russia ought to be held accountable and clean up their act. 🌎X

      Liked by 1 person

      1. Resa's avatar

        YES!
        It really is an all or nothing situation. It’s like the barn doors are on fire, and you’re trying to put it out.
        Meanwhile, the hayloft is ablaze.
        🌐X

        Like

        1. John W. Howell's avatar

          Ha ha ha 😆XSent from my iPhone

          Liked by 1 person

        2. John W. Howell's avatar

          😊XSent from my iPhone

          Liked by 1 person

  22. Marie A Bailey's avatar

    Perfect Johnku! Back in the age of dinosaurs, when I was still employed, at every new job, if I offered a new way of doing something, I’d often hear, “But we’ve always done it this way.” Sigh. Kudos to those who are trying to find new ways to improve public health and the health of our planet. I doubt that any solution will be perfect, but we should always try … and learn while trying.

    Liked by 1 person

    1. John W. Howell's avatar

      Well said, Marie. I think if more people try new ways, new discoveries will make the old ways obsolete. Thanks

      Liked by 1 person

  23. dgkaye's avatar

    I’ve read about this somewhere before. This will be a great thing to come! 🙂

    Liked by 1 person

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